What do you hate? What do you love?

I'm going to risk embarrassment in even greater fashion than I do here typically. I'm going to actively solicit comments. For: what ad do you currently love? What do you hate? Anything at all. Leave mine out.

I'll start: I love this Discovery Channel ad. LOVE it. (I apologize for not knowing how to post a window for easy viewing.)

http://www.youtube.com/watch?v=V5BxymuiAxQ

Hate? I don't know. Hate is a strong word.

I don't like the Bud Light Lime ads.

http://www.youtube.com/watch?v=V5BxymuiAxQ

But interestingly from the same brand and agency, I do like this Bud Light Lime ad quite a bit.

http://www.youtube.com/watch?v=VH4SRd0w53I

Life is funny that way.

Passion. There Is No Substitute.

Do you want to know the best thing about working on a car account? You don't? Well, I'll tell you anyway.

People care about cars. Passionately.

Most products, people just don't care. The trick is to make them care. But going in, they don't care.

Deodorant? Don't care. Toaster pastries? Don't care. Cars, especially the sports car I work on? They definitely care. They care in ways they don't even fully understand.

The only product I can compare it to is money. Financial services. But there, some just don't want to think about it. Especially if how you talk about it hits too close to the bone.

Cars are the candy store of advertising.